Virksomheden og idégrundlag

The only LED activating app out of China.

Unique bike mode feature.

Highest Quality UI/UX available.

Bluetooth connection instead of commonly used Wi-Fi.

Smooth and intuitive experience.

Tailored for users who are well-versed in the digital realm.

Produkt/ydelse

Creativity and emotions of youngsters & teens channelled mainly through screens, neglecting their immediate physical surroundings.

Limited and low-quality product offerings despite a high demand and interest observed at major trade fairs.

Existing apps primarily targeting the domestic Chinese market with lower UI/UX standards.

Lack of quality certificates and standards in available products, limiting market potential.

Hvilken løsning har i?

App-activated LED-panel products enabling users to express creativity and connect with their surroundings (backpacks, vests, bicycle backpacks, etc.).

Top-notch intuitive app for an ultimate fun and user experience.

Direct collaboration with manufacturers ensuring consistent quality and competitive pricing.

Strong after-sales service through partnerships with major international retailers and wholesalers.

Expanding product range to include vests, bike-packs, bike panels, picture frames, and more.

Forretningsmodel

Direct sales through current channels, with successful lead generation at trade shows.

Average gross profit of 40-100% from validated orders.

Continual development of complementary items to expand our product portfolio.

Future potential for online sales with a projected gross profit increase of up to 300%.

Kunder

Retailers and wholesale.

Existing customers and new leads from the fairs.

Markedet

Multiple distribution channels- toy stores, electronic stores, office supply, gadget stores, gift stores.

Target group – Pre-teens to young adults, highly engaged with digital platforms.

Huge potential growth.

Konkurrenter

Current competition is China-based apps offering low-end products.

Other out-of-China made simple LED panels. Much lower resolution than what we offer.

Vækstpotentiale/mål/ambition

Reach a meaningful volume with current customers and new leads – 1,000 pcs in 2023, 5000 pcs in 2024 and 20,000 pcs in 2025 = approx. gross profit of 4.5M DKK.

Expand the range of products to bike equipment.

Explore opportunities with the new app.

Ledelse og team

1 founder – me.

App development and design is outsourced.

Looking to hire 1 sales for North Europe and 1 person for general operation.

Økonomi/finansiering

So far, all financing done in-house. Now checking funding options.

Status

Product development – done. Within 2 months the app is ready for download. Already have orders from the Baltics, Iceland, Portugal, and Israel. Not pushing for more for 1st production.