Introduction to SPRINGBOARD®
The startup offers a Concept Façade Design SaaS for SME architectural offices and facade consultants.
The startup solves three main problems: Time - Fast AI-powered sustainable analysis in real time; Ex-pertise - Simple but robust goal-based workflow with an intuitive UX/UI and ready-to-use templates; Complexity - Smart and streamlined workflow with advanced Data Analytics and Automated Reports.
The current process is very complex, requires expertise and simulation setups, prone to communica-tion and interoperability issues that cause data loss, computationally very expensive, decision making with countless of KPIs.
Business model: SaaS freemium subscription model. Free (location limited). Basic (for non-experts, limited features). Business (for experts and teams, all features)
Questions for sparring
For this SPRINGBOARD®, panelists are sought who can provide sparring in the following areas:
- 1. Go-to-market strategy and sales channels for a SaaS in AEC industry
- How to estimate and lower down CAC in construction? What is the most effective strategy for custom-er acquisition for startups: cold e-mails, calls, refferals, advertising, etc.?
- 2. Full-stack web development and front-end AI integration
- What is the best experience for building a full web stack where AI is deployed on frontend? Custom built or backend cloud computing services and application development platforms like Firebase?
- 3. SaaS subscription model and pricing strategy in AEC industry
- How to determine the right pricing strategy for a SaaS in AEC industry? Is industry willing to accept SaaS models?
Industry: Clean Technology, Software/SaaS
Development stage: Proof of Concept
Region: Capitol
Competencies required:
- Marketing & Distribution Channels
- B2B
- Circular Economy/resource efficiency
- Distribution channels
- Financing, Funding & Raising Capital
- Business Models
- It & Systems development
- Partnerships
- Pricing
- Sales
- Strategy and growth plans
This SPRINGBOARD® will be held in English
The company and ideas
The startup offers unique SaaS for façade designers and consultants that aims to boost the productivity by the order of magnitude and help making smarter decisions for more sustainable buildings.
Product / service
Current process is very complex, requires expertise and simulation setups, prone to communication and interoperability issues that cause data loss, computationally very expensive, decision making with countless of KPIs.
Solution
SaaS solution facilitates decision-making by offering streamlined goal-based workflow with a modern UI and organised instant KPIs that requires no expertise and setup. The solution is robus, fast, reliable, scalable, self-learning.
Business model
SaaS freemium subscription model. Free (location limited). Basic (for non-experts, limited features). Business (for experts and teams, all features).
Customers
Target group for Basic plan are SME architectural offices with limited sustainability expertise.
Business plan users are independent façade consultants and offices or large engineering companies.
The market
Danish, European and Worldwide façade industry. Architectural and Engineering services.
Competitors
AI- startups for urban feasibility studies (Sidewalk Labs, testfit, Spacemaker), for automatic floorplan generation (Spacio), Traditional sustainability analaysis tools including cloud-based computation (Lady-bug Tools, Pollination, Sollema ClimateStudio, Cove.Tool), Glass design (GlassAdvisor).
Growth potential / goals
300 Basic users (99€monthly subscription) and 100 Business users (299€monthly subscription) in the first year. CAGR of 30%. 100k MRR in Year 3.
Management and team
Team member 1: Marketing and Sales, UX/UI, Research & Development; Team member 2: Full-stack Web Development, Engineering, Research & Development; Team member 3: Intellectual Property, Market research, Commercialization.
Finance / financing
Planned: InnoExplorer 1.500.000DKK (June 2023), Bootstrapping.
